The goal of Effective Selling is not to teach you how to make a sale today, but to help you discover how you can easily convert a potential customer into a long term asset. Effective Selling will help you lay the groundwork for repeat business and your future success. In sales, there are no quick fixes. However, with the knowledge, planning skills, communication techniques, and the understanding of human nature that you will gain from this course, your sales will grow as if by magic.

A new section of each course starts monthly. If enrolling in a series of two or more courses, please be sure to space the start date for each course at least two months apart.

All courses run for six weeks, with a two-week grace period at the end. Two lessons are released each week for the six-week duration of the course. You do not have to be present when lessons are released. You will have access to all lessons until the course ends. However, the interactive discussion area that accompanies each lesson will automatically close two weeks after the lesson is released. As such, we strongly recommend that you complete each lesson within two weeks of its release.

The final exam will be released on the same day as the last lesson. Once the final exam has been released, you will have two weeks to complete all of your course work, including the final exam.

Internet access, e-mail, the Microsoft Internet Explorer or Mozilla Firefox Web browser, and the Adobe Flash and PDF plug-ins (two free and simple downloads you obtain at http://www.adobe.com/downloads by clicking Get Adobe Flash Player and Get Adobe Reader).

This course includes a knowledgeable and caring instructor who will guide you through your lessons, facilitate discussions, and answer your questions. The instructor for this course will be Steve Payseur.

Steve Payseur began his career in sales in 1979, and his sales have increased an average of 22% a year for more than 20 years. As a Sales Manager, he set up a training program for his sales force, and he has conducted training programs for several Fortune 500 companies. Mr. Payseur is the author of "Selling Effective Techniques for Getting and Keeping Customers," a book based on his years of experience and extensive research. A recognized authority in the field of sales, he has been interviewed on several occasions for national sales magazines. Mr. Payseur has written and published two top-selling books, has two more books in the development stage, and has won several literary competitions. His online courses and classroom seminars have been characterized as open, honest, lively, fun, and informative.

“ An excellent course, well taught. Lessons were easy to understand and pertinent to today's selling world. ”

“ Effective Selling helped me immediately at the retail level of business. I used the techniques and advice and found it to work, my sales increased per individual customer. ”

“ Excellent course! I've been in sales for a long time but took a break to raise my family so I wanted a refresher. It was especially useful since I made a drastic change in product fields and found the type of sales I'm in now was much harder for me. Thanks to this course my sales have already improved and my prospects are all much more receptive! Thank you!!!!! ”

“ I have been in outside sales for about 10 years. This course offers ideas, reminders or refreshers to all sales people regardless of how long they have been in sales. Thanks. ”

“ I have been in sales for a long time now and I have put a lot of what I learned in the the class into play and it does work. Thank you, ”

“ I would like to say that as a non-salesperson, I learned an incredible amount of information here. I am working on starting my own business which always involves sales and have in the interim interviewed and received a tentative offer of employment by utilizing what I learned here and in the supplemental information lists. You have an easy reading style and engaging way of presenting the material. Thank you so much! ”

“ Thank you so much for this course. I believe it has given me a number of new skills and more confidence in my selling abilities. The supplemental resources were an added bonus to the lessons in each chapter. ”

“ This course was very helpful. I'm a small business owner and grasping the real facts of this course actually made me a better sales person. I hope that others will take advantage of this course. Thanks to all involved! ”

“ This was a very helpful course for my field. I was in the middle of closing some deals when I was working on the negotiating chapter, so I got to use some of the information first hand and it really helped me to be more effective. ”

“ Very good information, every sales person should take this course! ”